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Reasons for Exhibition Participation

Shanghai International Wine & Beverages Exhibition The exhibition is to be concurrently held along with the exhibitions of catering & food materials, wine & spirits, craft beer, wine & beverages technology equipment. Acting in linkage, eight pavilions will cover an exhibition area of 100,000 m2 and attract 2,000 exhibitors. Exhibited items will cover the whole industrial chains of wine, spirits, beer, fruit wine, alcohol beverages, beverages, functional drinks and technical equipment.

★High reputation—Concurrently held with CIE China, one of the grand events of Chinese comprehensive catering and food material industry;
★Media promotion—Cooperation with over 100 media at home and abroad; in-depth reports through professional media; momentum created through mainstream media and efficient access to target audience via precise exhibition self-media;
★Targeted purchasers—The 2019 exhibition attracted 65,389 visitors from 39 countries and regions. The priority of the exhibition in 2020 will be inviting the suppliers, distributors, agents, traders and e-merchants of wine & beverages, as well as the professional audience from the catering and supermarkets in shopping malls. The number of professional visitors is expected to exceed 80,000.
★Resource sharing—The exhibition is to be concurrently held along with the exhibitions of catering & food materials, wine & spirits, craft beer, wine & beverages technology equipment. Acting in linkage, eight pavilions will cover an exhibition area of 120,000 m2 and attract 2,000 exhibitors. Exhibited items will cover the whole industrial chains of wine, spirits, beer, fruit wine, alcohol beverages, beverages, functional drinks and technical equipment.
★Concurrent Events
E-commerce Summit & Forum on Internet + Imported Wine & Beverages
Award Ceremony for Excellent Suppliers
Creative Manufacturing of Popular Drinks & Tasting
TAP —Target Audiences’ Supply and Demand Meeting
it will invite reputed experts to feel the pulse for the industry and provide technical support and solutions for the digitalization and sustainable development of wine and beverages industries.

Create Values for Exhibitors Promote brands, improve reputation and keep the leading status;Seek cooperative partners (including distributors and agents);Expand new clients at home and abroad;Launch new products and collect market feedbacks;Collect market information, gather industrial trends and enhance communications with peers;Meet current clients to enhance relations with them.Seek professional promotion channels and find target purchasers in the industry;Enhance brand awareness and promote brand image;

Online: Integrate resources to fast promote exhibition information within a short time;

★Launch one tweet on Official WeChat platform and cover over 20,000 professional fans
★Unite influential public accounts in China to attract local target purchasers;
★Closely follow market trends and cooperate with leading e-commerce platforms to introduce purchasers from new channels;
★Launch key words on Baidu and WeChat to improve the website ranking and the reputation of the exhibition in the industry comprehensively;
★Send exquisite themed e-mail advertisements to nearly 100,000 potential visitors;
★Have perennial cooperation with comprehensive portals and industrial media to publish first-hand news of the exhibition;

Offline: Hold industrial activities and conferences to gain comprehensive knowledge of industrial news;
★Hold large-scale road shows in domestic manufacturing bases and product collection & distribution centers;
★Visit target purchasers in the industry to gain latest market trends;
★Visit the industrial associations and professional markets across China to seek latest potential for cooperation;

Divided Channels Invite Professional Exhibition Visitors for You
★TAP: High-end target purchasers from wine, beverage, dairy and daily chemical industries;
★VIP: VIP purchasers jointly invited by quality exhibitors;
★Group purchasers: expert purchasers from the collection and distribution centers of wine & beverages market

Professional & Targeted Offline Services
★Manual service agents at calling center will solve doubts for your at any time
★Cozy text message reminders concerning the exhibition provide you with updated information on on-site activities
★Direct mail service: Allow your clients to receive the name tags imprinted with your company name and exhibition number ahead of the exhibition to avoid queuing